Tag: writing
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Why Your Personal Story Doesn’t Work: A Better Way to Connect with and Persuade Your Audience
I’ve often heard advice suggesting that sharing your personal story or journey is the best, maybe even the ONLY way to connect meaningfully with your audience and persuade them to take a specific action (buy something, commit to something, etc). I got another email this morning from a small business in another industry with the…
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6 Tips for Great Science and Technology Presentations for SMEs
Technical presentations are the bread and butter of science and technology fields. It is the primary pathway information about innovation, developments, progress, and success is transmitted from the actual work to the outside world. Leaders, program managers, investors, end users, and operations functionals rely on critical information about science and technology developments – whether it’s…
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Missing presentation success? Here’s what’s holding you back in your public speaking
Employers consistently seek employees with strong communication and public speaking skills, yet many individuals lack proficiency in these areas. The primary reasons for this shortfall include a lack of audience-centric design in presentations, inadequate preparation, and insufficient feedback. Professionals often struggle with self-doubt and procrastination, leading to ineffective presentations. Investing in skill development, seeking feedback,…
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The One Persuasive Technique You Need to Land the Client, Make the Deal, and Master Public Speaking
Are you hitting a wall in successful pitching in your business? Are you finding it more of a challenge to influence your audience when speaking? Are you not seeing the same results from your social media marketing or briefings at work? Finding something that used to be straightforward become a challenge doesn’t mean you give…
