Tag: digital-marketing

• Why Your Personal Story Doesn’t Work: A Better Way to Connect with and Persuade Your Audience

  

  I’ve often heard advice suggesting that sharing your personal story or journey is the best, maybe even the ONLY way to connect meaningfully with your audience and persuade them to take a specific action (buy something, commit to something, etc).  I got another email this morning from a small business in another industry with the…

  Andrea Hamilton

  December 2, 2025

  Mindset, Persuasion

  presentation skills, career advancement, Presenting Well, communication, speaking, self-improvement, writing, digital-marketing, career success, storytelling, marketing, social-media

• 6 Tips for Great Science and Technology Presentations for SMEs

  

  Technical presentations are the bread and butter of science and technology fields.  It is the primary pathway information about innovation, developments, progress, and success is transmitted from the actual work to the outside world. Leaders, program managers, investors, end users, and operations functionals rely on critical information about science and technology developments – whether it’s…

  Andrea Hamilton

  July 29, 2025

  career, coaching, Mistakes, speaking

  career advancement, communication, digital-marketing, presentation skills, Presenting Well, public speaking skills, public-speaking, self-improvement, writing